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Research & Development

The company has a strong R&D for breeding new crop varieties of proven performance in the field. The goal is to provide hybrids / varieties to increase productivity of crops, promote economic growth and well being of farmers. The R& D activities are based in Attur in Salem District and Hosur in Krishnagiri District of Tamilnadu. The main focus is on Maize and Sunflower in field crops and Bhendi (Okra), Chillies and Tomato in vegetables. Cluster-bean, Drum stick, several gourds and carrot also receive some attention.
The crop improvement is aimed at developing high performing hybrids and OP varieties suitable for cultivation in a wide range of environments. We have several new products in all crops having significant commercial value. These hybrids, being products of in – house R&D, have many special features making them distinct from other products in market.
The R&D consists of a team Breeders and Technicians and guided by Dr. A. Seetharam, Emeritus Professor and Former Project Coordinator (Millets), ICAR. Our R& D has been recognized by Department of Science and Industrial Research (DSIR), Government of   India.

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